Work through pricing and packaging for a product: value metric selection, tier design around customer segments, and the migration story for existing users.
Work through pricing for: {{product}} (what it does, segments who use it differently: {{segments}}, costs that scale: {{cost_drivers}}, current pricing if any).
Work: the value metric first (what unit tracks the value customers get — seats? usage? outcomes? — the metric that grows as their value grows; test my candidates against gaming and predictability), tier design (map tiers to my SEGMENTS not to feature-lists — each tier is 'obviously for' someone; the fence features that make upgrading natural vs the hostage features that breed resentment), price points with anchoring logic, the grandfathering/migration story for existing customers if this is a change (the goodwill math), and the 3 riskiest assumptions in this design with the cheapest test for each (a pricing page A/B, 5 customer conversations, a win/loss review).
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