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Press Release

Draft a press release journalists can actually use: newsworthy angle first, real quotes, facts box, and boilerplate — minus the marketing fluff.

Draft a press release: {{news}} (what's happening, who's involved, numbers, quotes available).

Format: headline (the news, not the brand), dateline + lede answering who/what/when/where/why-it-matters in 2 sentences, 2-3 body paragraphs in descending importance, a quote that says something a human would say (not 'we are thrilled'), a facts box, boilerplate, and media contact. Then add: the one-paragraph email pitch to send WITH it, and an honest assessment — is this actually news, and to which outlets?

Fields like {{ this }} are placeholders — replace them with your own details, or let Aria ask you for them.

pr media announcement

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