Build a usable buyer persona from actual customer interactions — not demographic fiction — with objections, trigger events, and message tests.
Build a buyer persona from real evidence: {{evidence}} (paste support tickets, sales notes, reviews, interview snippets from this customer type).
Produce: who they are (role and context, not age-and-hobbies fiction), the trigger event that starts their search, the job they're hiring us for, decision criteria ranked from the evidence, objections in their own quoted words, where they actually look for solutions, and 3 message hooks that echo their language back. Mark low-evidence guesses as [assumption] so we don't build strategy on them.
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